Collection: Aluram Australia Curly Girl Approved
ABOUT ALURAM
Beauty built backwards
FROM DAY ONE WE KNEW ALURAM WAS GOING
TO BE DIFFERENT. IT HAD TO BE DIFFERENT.
So we set out to "build the brand backwards” with a simple formula: Prioritize salons & stylists first.
Salons are the heart of our industry and wonderful assets to our community. Beyond beautiful hair, many stylists are our friends and on some days our therapists too. So we decided to start something special- a relationship where we developed, listened and grew with salons. We heard: “build us an elevated brand with clean ingredients, that is accessible to all” and we went to work.
WHO WE ARE
Aluram is a subsidiary of United Hair Care, a family-owned manufacturer. UHC has brought forth leading-edge health & beauty brands, formulas & products for over thirty years and three generations. Starting with humble beginnings the team has extended beyond relatives, welcoming in over 100 employees & professional stylists. This tight-knit group has created its own unique and fully extensive system for developing & making each product.
THE WHY
We strive to make life better for hair and salon professionals, clientele, and consumers. Keeping our products fair for everyone involved. Made in-house by professional stylists, UHC products are built and tailored to fit the needs of both professionals & consumers and take the lead in hair industry trends. We understand the daily challenges of the industry and are here to help support our partners full spectrum - from education to product knowledge - making our clients' success our own.
LEADERS IN CLEAN BEAUTY
30+ years of industry experience UHC products and technology can offer innovation in hair care and the enhancement of service and retail business.
Clean Beauty,
Clear Conscience
Worry free hair care
Gluten, sulfate, paraben, and cruelty free, our vegan formulations start in a base of coconut water. We’ve “cleaned” up haircare. Unconditional & uncomplicated, Aluram is the new norm for beauty.
We have trusted formulas and keep our ingredients lists fully transparent. Staying true to clean beauty we are dedicated to keeping you in the know. Each and every formula is formulated with the purest ingredients.
VEGAN
Aluram is 100% free of animal-derived ingredients, and ethically formulated with wonderful botanical extracts that nourish and beautify the best way possible.
WE ARE ABOUT A safer beauty experience.
All OF OUR PRODUCTS ARE 100% VEGAN, CRUELTY-FREE,
anD SULFATE-FREE. WE NEVER TEST ON ANIMALS.
SULFATE FREE
Sulfates strip away moisture leading to dry and brittle hair, and can even lead to irritation. Our non-sulfate alternatives provide a lush lather without the baggage.
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Aluram Curl Conditioner
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Aluram Curl Cream 177ml
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- $29.95
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- $29.95
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Aluram Curl Shampoo
- Regular price
- from $29.95
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- from $29.95
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